# Primo Brands share price today (Primo Brands Corporation, PRMB)

> Primo Brands Corporation's share price, valuation and earnings point in different directions. The next one or two quarters should make it clearer. PRMB · Consumer Staples · Beverages - Non-Alcoholic · data as of 3 November 2026. Page: https://www.sectoralpha.in/us/stocks/prmb

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## Key numbers

- Business trend: Turning around, from the last 12 quarters
- Price: $20.59 (−6.3% in a year)
- P/E: 77.3× (higher than 79% of the last 3.6 years)
- Revenue (Jun 2026): $1.8 B (+3.8% on a year ago)
- Profit (Jun 2026): $69.2 M (+150.7% on a year ago)
- Operating margin: 11.5% (+0.8 points on a year ago)
- ROE: 2%, FY25
- ROIC: 5.3%, against a 6.1% cost of capital: −0.8 points

Biggest thing to watch: the P/E is higher than 79% of its own history, so the multiple has already done part of the work. ## What is the Primo Brands share price today? Primo Brands Corporation's share price was $20.59 at the close on 3 November 2026. It has been moving sideways for 2 weeks. That is 3.9% below its average price over the last 200 trading days. In the last 52 weeks it traded between $14 and $25, and at that close it sat 58% of the way up from that low. Over the past 13 weeks it has done worse than the S&P 500, and it has been behind for 12 weeks running. Over the last 10 years the share price moved +44% while the S&P 500 moved +255%, so it is behind the index over that whole period. It was last ahead over 13 weeks in the week of 14 August 2026. The chart above shows the 13-week comparison for every week. This page treats a rise as over when the price closes below its 200-day average on two Fridays in a row. ## What dividend does Primo Brands pay? Primo Brands Corporation paid $0.44 per share over the last four reported quarters. The most recent declaration was $0.12 for Jun 2026. At today's price of $20.59 that is a yield of 2.14%, based on dividends already paid, not a forecast. ## Which stock lists is Primo Brands on? Primo Brands is not in the Nasdaq 100, the S&P 500 or the Dow Jones 30, and is not on the US tech stocks list. ## Is Primo Brands profitable? Primo Brands Corporation earned $69.2 M of net profit in the Jun 2026 quarter, +150.7% on the same quarter a year earlier. Full-year FY25 profit was $60.1 M. That is 3.9% of the quarter's revenue. The same quarter a year earlier earned $27.6 M. 1 of the last 12 reported quarters were loss-making. Why profit moved: revenue changed +3.8% on a year earlier and the margin moved +0.8 percentage points. Sales did the work, and the margin was about flat. On average over the last four quarters, profit changed +25.8% and revenue +13.3%. Profit is growing faster than sales: fixed costs are spread over more sales, so each extra dollar of revenue adds more to profit. ## How much revenue does Primo Brands make, and is it growing? Primo Brands Corporation reported $1.8 B of revenue in the Jun 2026 quarter, +3.8% on the same quarter a year earlier. That is the 2nd quarter in a row with growth on the year before. Over 4 years it has grown 18.7% a year on average. The last full year, FY25, came in at $6.7 B. The last four reported quarters add to $6.7 B. FY25 revenue was $6.7 B, +29.3% on the year before. Recent pace: the last four quarters grew +13.3% on average, against 18.7% a year over the longer run, so this year is growing slower than its own long-run rate. Is growth speeding up? Revenue over the last 12 months grew +13.1%, against +31.1% a year over the last 8 quarters (rolling over); profit over the last 12 months grew −38.9%, against −0.3% a year (rolling over). ## How much of every $100 of sales does Primo Brands keep? Primo Brands Corporation's operating margin was 11.5% in the Jun 2026 quarter, 0.8 percentage points higher than the same quarter a year ago. Across 6 years it has been between 1.2% and 12.1%. The latest quarter is within that range. Why the margin moved: operating margin changed +0.8 percentage points on the year while gross margin changed −1.1 points. So the gain came mostly from the gross margin, which means input costs and prices charged. ## Is Primo Brands' profit turning into cash? Over the last 3 years, 946% of Primo Brands Corporation's reported profit came in as cash from its operations, so the profit is backed by cash. In FY25 it brought in $687 M of operating cash against $60.1 M of profit. After $377 M of spending on assets, $310 M was left over as free cash. Cash-flow figures here are yearly, because quarterly cash statements are not published, so this section changes once a year. Why: the cash figure is clear, but the day counts behind it are not in our data, so we show it without guessing the reason. What to look at next: the main use of cash is spending on assets. The next section checks what that spending is building. ## Where does Primo Brands' cash go? Primo Brands Corporation does not report the customer, stock and supplier day counts a cash cycle needs, so this section looks at its spending on assets instead. It spent $731 M on assets over the last 3 years. Averaged over those years that is 3.7% of FY25 revenue a year. Nothing is estimated in place of the missing day counts, so no cash-cycle chart is drawn. Spending on assets: $731 M over the last 3 years. In short: the cash is going into new capacity, not getting stuck in the daily cycle. The question is whether the new capacity earns. ## What is Primo Brands' P/E ratio, and how does it compare with its own history? Primo Brands Corporation's P/E is 77.3×, near the high end of its own history: higher than 79% of past readings. Its usual P/E (the middle reading) is 39.2×, over 3.6 years of weekly prices. This compares the share price with the company’s own past. It does not say what the business is worth. Where the price move came from: over 3 years the price moved +11.7% a year; about −84.5% a year came from earnings growth and about +96.2 percentage points from the multiple (the market paying more). The split is approximate (price return minus earnings growth). It shows how much of the move came from the market paying a different multiple. In short: the multiple is high against its own past, so the earnings trend underneath matters more than the multiple. ## Is the Primo Brands business getting better or worse? Primo Brands Corporation's business is turning around. Profit growth has swung from −58.5% at its low to −38.9%, rising from a low 1 quarters ago, with ROCE falling at 7.6%. This is based on 12 quarters of 4 measures. Why it matters: a turn in growth is often where a bigger change starts. The lines say a turn is forming, so the question is whether the next quarters confirm it. ## How much does Primo Brands earn on its capital? Primo Brands Corporation earned a ROE of 2% in FY25. That is up from a low of −119% in FY22. Its return on capital used (ROIC) is 0.8 percentage points below its cost of capital, so growth here does not yet pay for the capital it uses. It comes from a 0.9% net margin and 0.63× asset turnover (sales divided by assets). Why the return is what it is (FY25): a 0.9% net margin × 0.63× asset turnover × 3.54× leverage (assets divided by equity) ≈ 2.0% on equity. The margin does its share; borrowing is a big part of it. The key test, return on capital used minus the cost of capital: 5.3% − 6.1% = −0.8 percentage points. The 6.1% is an estimate of this company's own cost of capital. Read the sign and size of the gap, not the decimals. Negative: growth at these returns loses value until returns improve. ## Does Primo Brands have too much debt? Primo Brands Corporation has total debt of $5.7 B against shareholder equity of $3.0 B as of Jun 2026, so its debt is 1.91× its equity. Year by year, that ratio went from 1.32 in FY22 to 1.91 in FY25. Keep that borrowing in mind when reading the returns on this page. ## What is the Primo Brands shareholding pattern? 11.7% of Primo Brands Corporation's tradable shares are in short positions, which are bets that the price will fall, so a large group of traders is betting against it. At normal trading volumes, closing those positions would take about 7.1 days. US companies do not publish a quarter-by-quarter list of owners, so this page uses short interest instead. It is a single reading at one point in time; we do not have its history. Why it is at this level: the figure does not say who holds the short positions or why, so we show the level without guessing the story. ## How far is Primo Brands from balance-sheet trouble? For Primo Brands Corporation, the Z-score is 1.22. A Z-score above about 3 is safe and below about 1.8 signals danger, so this is in the danger zone. It estimates how far the balance sheet is from trouble; it is not a forecast of failure. Why it matters: a Z-score of 1.22 is inside the danger zone, so the balance sheet is a real risk. ## How does Primo Brands rank in its industry? 39.0 out of 100, rank 12 of 13 in Beverages - Non-Alcoholic, with 47% of the evidence available. It is provisional, so it is ranked below companies with full evidence. Primo Brands Corporation scores 39.0 out of 100 against the 13 companies it is compared with in Beverages - Non-Alcoholic, ranking 12. Some evidence is missing, so the score is pulled toward the middle on purpose. The four parts add up to the total exactly: 18.3 + 8.2 + 8.8 + 3.7 = 39. This is the same number shown on the industry page; it is worked out once for the whole group and read here. What would change it: The score would fall if profit growth turns negative or margins stop improving while the share price lags its sector. ## Which companies is Primo Brands compared with? Primo Brands ranks 12 of 13 Beverages - Non-Alcoholic companies on the 4-Factor Sector Score, with 39.0 out of 100. 1. [The Coca-Cola Company](https://www.sectoralpha.in/us/stocks/ko) KO · breaking out · Too little evidence to rank firmly · 58% evidence 65.7 out of 100 Growth Capital Valuation Relative How the score adds up Growth & earnings 21.3/35 · Revenue n/a · Profit n/a · Operating margin change 8.8 points · 45% evidence Capital efficiency 17.7/25 · ROCE 19.6% · Operating margin 33.4% · 76% evidence Valuation 10.3/20 · P/E 25.2× · PEG n/a · 15% evidence Relative strength 16.4/20 · Lead over its industry 11.9% · Lead over S&P 500 12.5% · 1 year 34.4% · 100% evidence · 8 of 12 weeks ahead Exact sum: 21.3 + 17.7 + 10.3 + 16.4 = 65.7 · What this means: Some evidence is missing, so the score is pulled toward the middle on purpose. 2. [Coca-Cola Consolidated, Inc.](https://www.sectoralpha.in/us/stocks/coke) COKE · breaking out · Too little evidence to rank firmly · 56% evidence 63.7 out of 100 Growth Capital Valuation Relative How the score adds up Growth & earnings 21.5/35 · Revenue n/a · Profit n/a · Operating margin change 0.1 points · 39% evidence Capital efficiency 18.8/25 · ROCE 31.3% · Operating margin 13.2% · 76% evidence Valuation 10.6/20 · P/E 23.7× · PEG n/a · 15% evidence Relative strength 12.8/20 · Lead over its industry 7.2% · Lead over S&P 500 7.6% · 1 year 49.7% · 100% evidence · 7 of 12 weeks ahead Exact sum: 21.5 + 18.8 + 10.6 + 12.8 = 63.7 · What this means: Some evidence is missing, so the score is pulled toward the middle on purpose. 3. [The Vita Coco Company, Inc.](https://www.sectoralpha.in/us/stocks/coco) COCO · quiet · Evidence leans up · 81% evidence 61.6 out of 100 Growth Capital Valuation Relative How the score adds up Growth & earnings 27.7/35 · Revenue 26.1% · Profit 73.9% · Operating margin change 4.6 points · 83% evidence Capital efficiency 18.9/25 · ROCE 29.9% · Operating margin 19.9% · 76% evidence Valuation 12.9/20 · P/E 28.1× · PEG 0.89 · 65% evidence Relative strength 2.1/20 · Lead over its industry -5% · Lead over S&P 500 -4.6% · 1 year 41.7% · 100% evidence · 0 of 12 weeks ahead Exact sum: 27.7 + 18.9 + 12.9 + 2.1 = 61.6 · What this means: Earnings are strong; relative strength in its sector is -5% and the one-year return is 41.7%. 4. [Monster Beverage Corporation](https://www.sectoralpha.in/us/stocks/mnst) MNST · turning · Evidence leans up · 66% evidence 57.9 out of 100 Growth Capital Valuation Relative How the score adds up Growth & earnings 18.6/35 · Revenue 20.3% · Profit 35.1% · Operating margin change -0.7 points · 53% evidence Capital efficiency 17.7/25 · ROCE 29.1% · Operating margin 29.2% · 57% evidence Valuation 10.3/20 · P/E 44.2× · PEG 1.26 · 65% evidence Relative strength 11.3/20 · Lead over its industry 6.2% · Lead over S&P 500 6.7% · 1 year 35.3% · 100% evidence · 2 of 12 weeks ahead Exact sum: 18.6 + 17.7 + 10.3 + 11.3 = 57.9 · What this means: The evidence is balanced: no factor stands out, so another reported quarter is needed before the picture is clearer. 5. [PepsiCo, Inc.](https://www.sectoralpha.in/us/stocks/pep) PEP · turning · Evidence leans up · 81% evidence 56.5 out of 100 Growth Capital Valuation Relative How the score adds up Growth & earnings 19.1/35 · Revenue 6.4% · Profit 50.9% · Operating margin change 0 points · 83% evidence Capital efficiency 17.3/25 · ROCE 20.4% · Operating margin 16.9% · 76% evidence Valuation 16.2/20 · P/E 17.2× · PEG 0.34 · 65% evidence Relative strength 3.9/20 · Lead over its industry -10.7% · Lead over S&P 500 -10.7% · 1 year -4% · 100% evidence · 0 of 12 weeks ahead Exact sum: 19.1 + 17.3 + 16.2 + 3.9 = 56.5 · What this means: The evidence is balanced: no factor stands out, so another reported quarter is needed before the picture is clearer. 6. [National Beverage Corp.](https://www.sectoralpha.in/us/stocks/fizz) FIZZ · turning · Evidence leans up · 81% evidence 56.5 out of 100 Growth Capital Valuation Relative How the score adds up Growth & earnings 14.5/35 · Revenue -1.8% · Profit -7% · Operating margin change -3.7 points · 83% evidence Capital efficiency 20.4/25 · ROCE 48.9% · Operating margin 17.7% · 76% evidence Valuation 8.8/20 · P/E 16.9× · PEG 2.27 · 65% evidence Relative strength 12.8/20 · Lead over its industry 1.5% · Lead over S&P 500 1.6% · 1 year 9.7% · 100% evidence · 4 of 12 weeks ahead Exact sum: 14.5 + 20.4 + 8.8 + 12.8 = 56.5 · What this means: The evidence is balanced: no factor stands out, so another reported quarter is needed before the picture is clearer. 7. [Keurig Dr Pepper Inc.](https://www.sectoralpha.in/us/stocks/kdp) KDP · turning · Evidence leans up · 66% evidence 54.5 out of 100 Growth Capital Valuation Relative How the score adds up Growth & earnings 14.2/35 · Revenue 27.5% · Profit -12.4% · Operating margin change -8.7 points · 53% evidence Capital efficiency 8.7/25 · ROCE 5.5% · Operating margin 12.9% · 57% evidence Valuation 13.5/20 · P/E 33.1× · PEG 0.86 · 65% evidence Relative strength 18.1/20 · Lead over its industry 10.6% · Lead over S&P 500 11.1% · 1 year 33.8% · 100% evidence · 6 of 12 weeks ahead Exact sum: 14.2 + 8.7 + 13.5 + 18.1 = 54.5 · What this means: Relative strength against the index is 11.1%, and revenue and profit growth are weak. 8. [Celsius Holdings, Inc.](https://www.sectoralpha.in/us/stocks/celh) CELH · turning · Evidence leans down · 66% evidence 39.3 out of 100 Growth Capital Valuation Relative How the score adds up Growth & earnings 17.2/35 · Revenue 83% · Profit -37.9% · Operating margin change -3.2 points · 53% evidence Capital efficiency 12.6/25 · ROCE 14.4% · Operating margin 19.1% · 57% evidence Valuation 3.5/20 · P/E 124.8× · PEG 3.06 · 65% evidence Relative strength 6.0/20 · Lead over its industry -22% · Lead over S&P 500 -22.4% · 1 year -27.8% · 100% evidence · 2 of 12 weeks ahead Exact sum: 17.2 + 12.6 + 3.5 + 6 = 39.3 · What this means: The evidence is balanced: no factor stands out, so another reported quarter is needed before the picture is clearer. 9. [Coca-Cola Europacific Partners PLC](https://www.sectoralpha.in/us/stocks/ccep) CCEP · turning · Too little evidence to rank firmly · 49% evidence 55.3 out of 100 Growth Capital Valuation Relative How the score adds up Growth & earnings 19.1/35 · Revenue n/a · Profit n/a · Operating margin change 0 points · 19% evidence Capital efficiency 12.6/25 · ROCE 12.5% · Operating margin 13.4% · 76% evidence Valuation 10.9/20 · P/E 20.8× · PEG n/a · 15% evidence Relative strength 12.7/20 · Lead over its industry 6.9% · Lead over S&P 500 7.4% · 1 year 22% · 100% evidence · 4 of 12 weeks ahead Exact sum: 19.1 + 12.6 + 10.9 + 12.7 = 55.3 · What this means: Some evidence is missing, so the score is pulled toward the middle on purpose. 10. [Suja Life, Inc.](https://www.sectoralpha.in/us/stocks/suja) SUJA · turning · Too little evidence to rank firmly · 21% evidence 43.1 out of 100 Growth Capital Valuation Relative How the score adds up Growth & earnings 21.7/43.75 · Revenue n/a · Profit n/a · Operating margin change 2.9 points · 19% evidence Capital efficiency 8.9/31.25 · ROCE 8% · Operating margin 5.4% · 57% evidence Valuation 12.5/25 · P/E n/a · PEG n/a · 0% evidence Relative strength: no reading this week · its 20 points are shared across the other three Exact sum: 21.7 + 8.9 + 12.5 = 43.1 (no relative-strength reading this week; its 20 points are shared across the other three) · What this means: Some evidence is missing, so the score is pulled toward the middle on purpose. 11. Zevia PBC ZVIA · Too little evidence to rank firmly · 28% evidence 41.0 out of 100 Growth Capital Valuation Relative
12. Primo Brands Corporation this page PRMB · quiet · Too little evidence to rank firmly · 47% evidence 39.0 out of 100 Growth Capital Valuation Relative How the score adds up Growth & earnings 18.3/35 · Revenue n/a · Profit n/a · Operating margin change 0.8 points · 29% evidence Capital efficiency 8.2/25 · ROCE 7.8% · Operating margin 11.5% · 57% evidence Valuation 8.8/20 · P/E 88.4× · PEG n/a · 15% evidence Relative strength 3.7/20 · Lead over its industry -4.6% · Lead over S&P 500 -4.1% · 1 year 42.4% · 100% evidence · 0 of 12 weeks ahead Exact sum: 18.3 + 8.2 + 8.8 + 3.7 = 39 · What this means: Some evidence is missing, so the score is pulled toward the middle on purpose. 13. Buda Juice, Inc. BUDA · Too little evidence to rank firmly · 36% evidence 37.3 out of 100 Growth Capital Valuation Relative

Missing figures are not scored as bad. They lower the confidence and pull the final score toward the middle. Relative strength counts only when the company has a reading for this week; with no reading, that factor is left out and its 20 points are shared across the other three in proportion. PEG is not shown when the ratio cannot mean anything: the company must be making a profit, its price-to-earnings must be positive, and its three-year earnings growth must fall between 5% and 60%. Dividing a price multiple by a loss, or by growth measured off a tiny base, produces a number that looks precise and tells you nothing. Under relative strength, one mark per week shows the last 12 weeks: a mark is filled where the company led S&P 500 by 5% or more over the 13 weeks ending that week, which is the same test used everywhere on this site. Price stage places the company on the same six-step path the industry is placed on (basing, turning, breaking out, leader, fading, asleep), read from how many weeks running it has led S&P 500 and whether that lead is growing or shrinking. It describes where the share price stands, not the direction of earnings, and it is not a recommendation; it is left blank for a company whose weekly history is too short or too stale to read. The figures in this ranking come from the industry comparison: results through the Dec 2026 quarter, and the P/E at that quarter's end. The sections above use the latest weekly price, so a P/E or return there can differ a little from the one here. The stage words in this ranking (such as losing its lead or breaking out) describe the lead over the index, not the price phase in the price section. Related companies: [Beverages - Non-Alcoholic](https://www.sectoralpha.in/us/sectors/beverages-non-alcoholic), all 13 compared on one page. ## Which companies are close to Primo Brands in size? Primo Brands is the 9th largest of 13 Beverages - Non-Alcoholic companies on Sector Alpha by market value (scores of 3 November 2026). Just above it: Coca-Cola FEMSA, S.A.B. de C.V., Coca-Cola Consolidated, Inc. and Celsius Holdings, Inc. Just below it: Embotelladora Andina S.A., The Vita Coco Company, Inc. and National Beverage Corp. ### Beverages - Non-Alcoholic companies close in size

1. [Coca-Cola FEMSA, S.A.B. de C.V.](https://www.sectoralpha.in/us/stocks/kof) $24.5 billion
2. [Coca-Cola Consolidated, Inc.](https://www.sectoralpha.in/us/stocks/coke) $13.7 billion
3. [Celsius Holdings, Inc.](https://www.sectoralpha.in/us/stocks/celh) $7.6 billion
4. Primo Brands Corporation $7.5 billion
5. [Embotelladora Andina S.A.](https://www.sectoralpha.in/us/stocks/ako-b) $4.2 billion
6. [The Vita Coco Company, Inc.](https://www.sectoralpha.in/us/stocks/coco) $3.4 billion
7. [National Beverage Corp.](https://www.sectoralpha.in/us/stocks/fizz) $3.4 billion

[All 13 Beverages - Non-Alcoholic companies, largest first](https://www.sectoralpha.in/us/sectors/beverages-non-alcoholic#all-companies)

### Companies close in size in other industries

1. [Alkermes plc](https://www.sectoralpha.in/us/stocks/alks) $7.5 billion · Drug Manufacturers - Specialty & Generic
2. [Grupo Aeroportuario del Sureste, S. A. B. de C. V.](https://www.sectoralpha.in/us/stocks/asr) $7.5 billion · Airports & Air Services
3. Primo Brands Corporation $7.5 billion
4. [First Industrial Realty Trust, Inc.](https://www.sectoralpha.in/us/stocks/fr) $7.5 billion · REIT - Industrial
5. [Forgent Power Solutions, Inc.](https://www.sectoralpha.in/us/stocks/fps) $7.5 billion · Electrical Equipment & Parts

## What else do people ask about Primo Brands? ### What were Primo Brands's latest quarterly results? Primo Brands Corporation reported revenue of $1.8 B and net profit of $69.2 M for the Jun 2026 quarter. Revenue rose 3.8% and profit rose 150.7% compared with a year earlier. Earnings per share were $0.19. The operating margin was 11.5%, 0.8 percentage points higher than a year earlier (as of 3 November 2026). ### What is Primo Brands's market cap? Primo Brands Corporation's market capitalisation is $7.5 B at a stock price of $20.59. Market cap is the share price times the number of shares, so it changes whenever the price moves (as of 3 November 2026). ### How is Primo Brands performing? Primo Brands Corporation's share price has been moving sideways for 2 weeks. In its latest quarter, revenue rose 3.8% and profit rose 150.7% compared with a year earlier. Over the past 13 weeks it has done worse than the S&P 500, for 12 weeks running (as of 3 November 2026). ### Will Primo Brands's stock price go up? This page does not forecast Primo Brands Corporation's stock price. What it shows instead: the stock price is $20.59, and it has been moving sideways for 2 weeks. Its P/E of 77.3× is higher than 79% of its own last 4 years (as of 3 November 2026). ### Where is Primo Brands in its business cycle? Primo Brands Corporation's FY25 operating margin was 10.7%, against a 6-year range of 1.2% to 12.1%: the middle of its own range, neither a peak nor a low. The latest quarter was 11.5%. Comparing margins with a company's own long history is a good way to see where it is in its cycle (as of 3 November 2026). ### What could break the Primo Brands story? Biggest thing to watch: the P/E is higher than 79% of its own history, so the multiple has already done part of the work. On price, this page treats a rise as over when the share price closes below its 200-day average on two Fridays in a row (as of 3 November 2026). ### Is Primo Brands a stock worth studying right now? What the numbers show: Primo Brands Corporation's share price, valuation and earnings point in different directions. The next one or two quarters should make it clearer. The main open question: the next one or two quarters of results. Every number on this page is worked out by code from the published figures, with no forecasts and no price opinions (as of 3 November 2026). This is research, not advice. We’re not SEBI-registered.